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Posts Tagged ‘advertising’

Writers spend lots and lots and lots of time writing their books. Well, most writers. Some writers can whip out a manuscript in a few weeks. That is not me. When you add in the research time, editing time, pre-book launch marketing time, etc., it really takes quite a long time to write a book of any substance.

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marketing on typewriterSo I’ve been spending a LOT of time lately learning how to market my book. For those of you who are not writers, let me just say that when you write “the end,” you’re only about a third of the way done with that story. Next comes rounds of editing and proofreading to get it exactly right and then comes the selling part. This is the hardest, yet most important part. After all, what good is a really good book with an amazing cover if nobody knows how to get their hands on it? (more…)

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We’ve all seen commercials and magazine ads with beautiful famous people using their charms, good looks and famousness, to help sell products. I ask you dear readers, does this strategy really work?

neutragena-ad

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